Technology has changed the way we work and live. I’m not talking purely about social media via the Internet, which has obviously had a tremendous impact on the way we communicate with brands and people. Technology has changed the way we do business, as well as how children are educated.
Of course, new technological developments come with a myriad of pros. With the way the Internet operates now, businesses can find ways to operate in a much more quick and efficient manner. High school and college students can sign up for online classes, use online study tools, and create top-notch presentations by means of different softwares, among other things. Technology has given us all the opportunities to connect with each other in ways never thought possible.
Social media, from a marketing standpoint, has changed the way we interact with our favorite brands. I absolutely love how companies are reaching out to their consumers for involvement and feedback. Interaction with brands has increased exponentially, as brands have started to reach out to consumers via Facebook, Twitter, Instagram, etc. In fact, social media’s next step in the business world is to start creating revenue streams for companies that utilize the platforms correctly.
As a person who generally hates talking on the phone, I absolutely submerge myself into texting everyone I know. I love Instagram, and I love Pinterest. As of recently, I’ve started to steer clear of Facebook and Twitter because I started to realize how much unnecessary time I spent scrolling, and scrolling, and scrolling…..
I started to realize, after much thought, that I was becoming overwhelmed with all of the constant updates we need to feel like we are “in the know.” My friends and I talked about the iPhone update for way longer than we probably should have. To a certain extent, if you aren’t utilizing the newest and coolest application, it seems as though others render you “not in the know.” Well, that application just came out yesterday! Give me a day or two to find it on my own!
We are constantly hungry for more updates, and for more ways technology can make our lives easier. It’s hard what to remember what life was like before the iPhone. God forbid we have a flip phone! Facebook makes it easier to communicate with people, but it also makes everyone much more apt to want to share what’s going on in their lives. People feel the need to let everyone know what’s going on in their lives at every minute of the day. We update our statuses, upload pictures, tweet out “important news,” and then obsessively wait until someone has responded.
If no one likes my picture, does that mean it’s not artsy or pretty? No.
Maybe I’m investing time in the wrong people, but I have ACTUALLY seen friends get mad at other friends for not liking their picture. And, according to Yahoo!, not changing your relationship status on Facebook IS reason enough to break up with someone. We have started to believe this illusion that if we like everything happening on our social media pages, then life must be good.
I have never respected people that stay away from social media so much in my life for these reasons.
Thank goodness we have technological advancements for medical, corporate, and educational reasons. Even social media will start generating revenue for brands soon. However, we have started to become zombies with certain technology features. People cannot even drive anymore without texting and checking Facebook at every single red light. And, most of the time, while driving.
It’s crucial to understand that some technology is luxury. We should use it to help us achieve means that we otherwise would not be able to, like communicating with friends and family that live far away or furthering business opportunities. We should not be changing our daily routines to work around social media, and other means of communication. Is it necessary to dump someone because they didn’t put you in their profile picture? No. Profile pictures do not matter. Likes do not matter.
Real life does. Make the most of it, and then maybe update your Facebook status later.